

Workshop: Most Common GTM Mistakes and How to Avoid Them
βπ« Most startups donβt fail because of a bad product β they fail because of a broken Go-to-Market strategy.
π On paper, GTM plans often look perfect. In reality, companies lose months of time, burn budgets, and miss deals due to common but avoidable mistakes in positioning, targeting, and scaling.
π In this hands-on workshop, weβll break down the most frequent GTM mistakes startups and B2B companies make when entering and expanding in global markets β and show you how to avoid them with practical, proven frameworks.
π€ Speaker:
βAlex Berenov β GTM Strategist, Founder & former CEO
π GTM execution in 25+ countries
π° $2.5M+ raised from investors
π One successful exit
π Y Combinator & 500 Startups alumnus
π€ Mentor at Alchemist Accelerator
π What youβll learn:
π£ Why many GTM strategies fail in practice
π£ The most common mistakes in positioning, ICP definition, and channel selection
π£ How scaling too early hurts growth β and how to recognize the right timing
π£ Practical GTM frameworks you can apply immediately
π₯ For:
Founders, GTM leaders, Heads of Sales & Marketing, and teams responsible for growth and market expansion.