​AWS Activate & Co-Selling: What Startups Need to Know

​11 September | 11:00–12:00
Workshop Tent, Tech Open, Stockholm

​AWS can be much more than a place to host your product. For startups, it can also unlock credits, technical support, resources, and potential routes to market. But how do you actually make the most of it?

​Hosted by Anna Lidén Cederholm from AWS, this practical session will take founders through the AWS Activate program and give an inside look at how co-selling with AWS actually works.

​You’ll learn what support is available to early-stage companies, what it takes to get on AWS’s radar, how the partnership process unfolds, and how founders can start thinking about AWS as a growth channel rather than simply a hosting provider.

​What you'll learn

​Together, we'll explore:

• ​What the AWS Activate program offers startups

• ​How AWS credits, technical support, and startup resources work

• ​What founders should know before engaging with AWS

• ​How to build visibility within the AWS ecosystem

• ​How AWS co-selling works in practice

• ​What makes a startup relevant for partnership opportunities

• ​How AWS can support your go-to-market and growth strategy

​You'll also have the opportunity to ask questions and get practical insight into navigating the AWS startup ecosystem.

​How the session works

​We'll start promptly at 11:00. Please arrive a few minutes early to settle in.

​This is a practical, founder-focused session designed to give you a clearer understanding of both the resources available through AWS and the relationship-building side of working with the company.

​Bring your questions. There will be time to dig into the challenges founders are facing and discuss how AWS may be able to support your next stage of growth.

​📍 Workshop location: All Tech Open workshops take place in the Workshop Tent, located at the entrance to Tech Open, in the tent closest to the fountain.

​Who should attend?

​This session is ideal for:

• ​Startup founders

• ​Early-stage teams

• ​CTOs and technical leaders

• ​Business development teams

• ​Startup operators

• ​Companies already building on AWS

• ​Founders exploring cloud partnerships and go-to-market opportunities

​What you'll gain

​You'll leave with:

• ​A clearer understanding of AWS Activate

• ​Practical insight into the AWS startup ecosystem

• ​A better idea of how to get your startup on AWS's radar

• ​An understanding of how co-selling with AWS works

• ​Practical ways to think about AWS as a potential growth partner

​This session is part of Growth Day at Tech Open, the free open-air tech conference taking place during Nordic Tech Week in the heart of Stockholm.