Fashion's Full Stack: How Smart Brands Build, Read, and Move the Market
The brands winning right now aren't just making great product — they're operating smarter at every layer of the business.
In this conversation, hosted by BOLD, we're pulling back the curtain on what that actually looks like. Halfdays CEO Ariana Ferwerda built a brand that's reshaping women's ski and outerwear, scaling to $20M in sales and national retail without compromising what made it resonate in the first place. She'll share what it really took.
Then we get into the infrastructure that helps brands get there: how cultural analytics from Nichefire help operators spot what's gaining momentum before it goes mainstream, and how To The Market helps brands source and execute once they know what they're building.
If you're building a consumer brand, advising one, or investing in the space, this one's for you.
Panelists include:
Ariana Ferwerda, CEO, Halfdays
Jane Mosbacher Morris, CEO, To The Market
Michael Howard, CEO, Nichefire