SEO, AEO and GEO - optimising your site for Search and for AI

​The search landscape is changing quickly with AI overviews and chat search tools.

​What, if anything, do you need to change for AI discoverability?

​What are the practical steps you should be taking now?

​Our site analysis expert, Michael Wignall, will cover concepts such as topical authority, trust signals, content sanitation, content design and schema, markdown files and llms.txt, analytics and reporting.

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​About Michael

​Michael has been working in SEO for 20 years, now across both organic search and AI search. He works with businesses, charities, campaign organisations and councils to increase traffic, improve visibility, reach new audiences, leverage content, maintain accuracy of information, optimise for conversions and increase revenue.