1 Million Cups® Myrtle Beach I VRMB Owner Direct
Wake up and smell the coffee - 1 Million Cups® Myrtle Beach is brewing up something special! Join us for a morning packed with bold ideas, fresh faces, and plenty of caffeine. Whether you’re a founder, a dreamer, or just someone who loves a good story, you’ll find inspiration (and maybe your next big connection) over a cup or two.
We’re excited to spotlight VRMB Owner Direct, a Myrtle Beach-based vacation rental platform founded by Lenore Landrum. Created as a local-first alternative to large national booking sites, VRMB Owner Direct helps property owners connect directly with guests while avoiding excessive platform fees and keeping more tourism dollars within the Grand Strand community.
Focused exclusively on the Myrtle Beach market, the company is building more than a booking platform—it’s creating a community-driven network that prioritizes transparency, direct communication, and authentic local experiences for both owners and travelers. With thousands of customers served and a growing network of vacation rental properties, VRMB Owner Direct is helping strengthen the local tourism economy one booking at a time.
At 1 Million Cups, Lenore will share her entrepreneurial journey, the vision behind building a community-centered vacation rental platform, and the realities of competing against major travel marketplaces while staying deeply committed to local businesses, property owners, and the Myrtle Beach community.
Join us at 1 Million Cups!
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