Merit Beauty: Global Expansion & The Clean Beauty Frontier

​In the fast-paced world of beauty, how do you scale a "less is more" philosophy across diverse global markets? How do you maintain a brand's cult status while navigating the complexities of international retail and localized marketing?

​Join Natalia Obolensky, Managing Director and SVP of International at Merit Beauty, for a fireside chat on the intersection of clean beauty, omnichannel retailing, and the art of international expansion. From her leadership at Supergoop! and Charlotte Tilbury to building Merit’s footprint across EMEA and APAC, Natalia will share insights on driving market share and leading the next generation of prestige beauty.