

Scale Dialogue Series- The Positioning Blueprint
Positioning isn’t just a strategy — it’s a mindset. And for founders, it can be the difference between being seen and being sought after.
On Wednesday March 18th 2026, we’re hosting our very first virtual Scale Dialogue Series, where we’ll dive into The Positioning Blueprint with Sarra Ali (Diaminate) and Alvin C. Francis — two leaders who deeply understand how authority drives growth.
This session is designed to give founders a clear, actionable system for:
✔️ Positioning themselves as the go‑to voice in their space
✔️ Building content that resonates with the right buyers
✔️ Leveraging LinkedIn strategically as a founder
✔️ Using AI to support workflow without losing authenticity
Founders leave with a clear, actionable system for positioning themselves with authority, building content that resonates with the right buyers, and layering in outreach that lands with credibility already established.
About the Speakers:
Sarra Ali
Sarra Ali is an entrepreneur, product strategist, and content creator at the intersection of data, technology, and global innovation; recently hired as an advisor for the Black Opportunity Fund.
She is the CEO and Co-Founder of Diaminate, a GTM Engineering platform that helps B2B companies turn buyer signals and intent data into pipeline and revenue.
A masters graduate from the University of Toronto, her experience spans machine learning, product strategy, and consulting large corporations on digital transformation and AI adoption.
She was most recently an Entrepreneur in Residence at Antler, BFN, and YSpace, and was previously trained in leadership, business, and communication by the U.S. Department of State.
Alvin J Francis
Alvin is a General Management and AI executive with over 17 years of senior leadership experience in enterprise technology. Most recently at IBM, where he held multiple VP roles leading AI strategy, Watson Applications, and the IBM AI Incubator, and before that 9 years as General Manager at EXFO.
He brings the rare perspective of someone who has sat on the buying side of enterprise decisions and now helps founders understand exactly what it takes to earn that trust from the outside.