LOCRATE MARKET

​Locrate Market supported by Jozi My Jozi presents: Generation Now - a celebration of 50 years of youth culture, creativity, and entrepreneurship.

​More than just a market, Generation Now is a moment of reflection, continuity, and forward movement - a living expression of how young people have continuously shaped South Africa through music, fashion, art, innovation, and enterprise. From Mzukwane to the new generation, the market celebrates the enduring spirit of youth as drivers of culture and change.

​Taking place as part of the June 16 commemorative weekend in Soweto, the market will create a platform for young entrepreneurs, creators, designers, and innovators to showcase and sell their products, test ideas, build networks, and gain exposure.

​Since 2014, Locrate Market has played an important role in empowering township entrepreneurs and supporting the local creative economy. Generation Now continues this legacy - creating opportunities for youth-led businesses while celebrating creativity and entrepreneurial spirit that continue to move Soweto and South Africa forward.