

Early Days #01 with Peter Peter Kazanjy from Founding Sales
Most B2B founders don’t start out as salespeople. But when you’re getting a company off the ground, you’re usually the one closing the first customers.
For the first Early Days event, we’re joined by Pete Kazanjy, author of Founding Sales: The Early-Stage Go-to-Market Handbook.
Pete will share practical advice on:
Selling a product or category buyers haven’t seen before
Running customer conversations as a technical or first-time founder
Knowing when it’s time to bring on your first sales hire
Who it’s for: Early-stage B2B SaaS founders doing founder-led sales, first sales hires, and first-time sales managers.
Agenda
6:00–6:15 PM: Doors open
6:15–6:30 PM: Welcome and intro
6:30–7:00 PM: Pete’s keynote
7:00–7:30 PM: Q&A
7:30–8:00 PM: Networking and refreshments
About Antler
Antler is an early-stage venture capital firm with a focus on inception stage founders and a community of resident tech entrepreneurs and operators. Residents are immersed in a community with everything they need to explore what's next, build, and scale at lightning speed. For more information on Antler and to apply to become a resident 👉 https://www.antler.co/location/us