Experimentation to Impact: AI Wins in eTail 2026

​Join Spur for an intimate dinner with a curated group of ecommerce innovators and digital leaders at Rockwood Grill inside the JW Marriott Palm Springs, just steps away from eTail 2026.

This evening is about moving past the noise to focus on what is actually working in real ecommerce environments. AI tools are everywhere, and most teams are feeling the fatigue. Over dinner, we will dig into concrete use cases such as AI-generated PDP images, automating QA testing with agentic AI and using AI to generate and optimize marketing emails, promo videos, and on-site content.

You will have the opportunity to hear what peers are piloting, what has successfully made it into production and where experiments have fallen short. The goal is to share practical lessons, compare internal workflows and explore how AI can streamline operations without sacrificing brand integrity or customer experience.

This is a small, invitation-only gathering designed for senior ecommerce and digital leaders who want candid conversation, actionable ideas they can bring back to their teams and meaningful connections with others shaping the next phase of AI-powered commerce.

​View the guest list to see who will be joining us this evening → Guest List

​Agenda

​6:30 PM – Arrival and Welcome Cocktails
Settle in with signature cocktails and introductions among leading ecommerce professionals.

​7:00 PM – Dinner and Roundtable Discussion
A guided exchange on how agentic AI is reshaping ecommerce QA and enhancing brand integrity through smarter automation.

​8:15 PM – Dessert and Networking
Wrap up with dessert, conversation, and deeper connections with peers driving AI adoption in commerce.