🌶Pepper Talk 🗣 - Debunk “Selling To” → “Partnering With” Health Systems: Untangle the Relationships and Build Trust
​We’re launching the very first 🌶 #PepperTalk 🗣 — a new series of bold, honest conversations at the intersection of healthcare, innovation, and strategy. And we’re starting strong: what does it really take to partner with a health system?
​Selling into health systems isn’t just hard — it’s a maze of stakeholders, shifting priorities, and endless procurement hoops. This conversation cuts through the noise and gets real about moving from transactional selling to strategic partnering.
​Let's get into:
​Mapping the decision-making maze — national vs. local, clinical vs. admin, who really holds the keys.
​Designing a pilot that sticks — KPIs that matter to health systems, not just your startup’s vanity metrics.
​Trust as the ultimate currency — why relationships close deals, not features.
​AI’s role in the future of partnerships — enabler, not replacement.
​Keeping deals moving — how to shorten long sales cycles without losing authenticity.
​💡 Be prepared to walk away with frameworks, lessons, and stories you can actually use the next day :)
​Panelists
​Kareem Malek – Co-founder, getIntro
​Vinay Nagaraj – Co-founder, Bonfire Analytics
​Nick Gerlach – Partnership Strategy, Nourish
​Yuri Castano – BD and Partnerships, Mount Sinai
​Mila Orlovsky – Digital Outcomes & AI Strategy, Atlantic Health
​Moderator: Hailey Ji – Community Events, Pepper NYC
​About the Co-Hosts
​Pepper NYC – NYC’s spiciest health tech community (waitlist only)
​getIntro – Helping sales teams create meaningful connections with healthcare decision-makers.
​Bonfire Analytics – Driving smarter commercial strategies for providers & health systems.
​Agenda
​6:00 PM – Check-in
​6:30–7:15 PM – Fireside Chat
​7:30 PM – Faciliated Mixer powered by getIntro