Divide & Conquer: How CS and Commercial Teams Win Together
About The Event
Join us on Thursday, 23 July 2026 for an intimate and highly practical evening with Women of Customer Success (WoCS) and Fin in Surry Hills.
As Customer Success and commercial roles continue to evolve, the lines between relationship management, growth conversations, adoption, and strategic partnership are becoming increasingly blurred. The strongest customer relationships are no longer owned by one person — they’re built by teams who know exactly who says what, to whom, and when.
This event explores what great CS + commercial partnership actually looks like in practice. Through a candid fireside chat and hands-on workshop, we’ll unpack how Customer Success Managers and commercial relationship owners can work together to deliver value-led communication across every level of the customer relationship — from executive vision conversations to end-user adoption moments.
The evening will be split into two parts:
Part 1: Fireside Chat – Divide & Conquer: The CS + Commercial Partnership
A behind-the-scenes conversation with Fin leaders on how they divide ownership across the customer journey, navigate overlap, and create one seamless customer experience.
Part 2: Interactive Workshop – Speaking the Right Language at Every Level
A collaborative workshop where attendees will work through realistic customer scenarios and practice tailoring communication for executives, managers, and end users — while determining who should lead each conversation and why.
Who is this event for?
Customer Success Managers
Account Managers & Relationship Managers
CS Leaders & Team Leads
Post-sales professionals focused on adoption, retention, and growth
Women transitioning into Customer Success or commercial customer-facing roles
What will you gain?
Practical frameworks and real-world examples you can immediately apply to your own customer accounts, including:
How high-performing CS and commercial teams divide ownership without creating customer confusion
Strategies for having commercial conversations in a value-led, customer-centric way
How to tailor messaging for executives, managers, and end users
Practical approaches to stakeholder management and cross-functional partnership
Insights into how AI is changing customer communication and relationship management
A reusable three-level customer communication framework to bring back to your team
Agenda
6:00 PM – 6:25 PM: Arrival & Networking
6:25 PM – 6:35 PM: Welcome from WoCS & Fin
6:35 PM – 7:05 PM: Fireside Chat
7:05 PM – 7:45 PM: Interactive Workshop
7:45 PM – 7:50 PM: Closing Reflections
7:50 PM – 8:00 PM: Networking
Event Logistics
Drinks & Snacks: Yes — nibbles, wine, and soft drinks provided
Venue: Fin Office, 285A Crown Street, Surry Hills, NSW 2010
Cost: $15
Spots are limited — register early to secure your place
About Women of Customer Success
We are the leading community for the best and brightest women in post-sales roles and leadership. Our mission is to connect, educate, and empower women to thrive in their careers and lead the way forward. With over 10 chapters worldwide — including Sydney — we are cultivating the next generation of women shaping the future of customer experience.
✨ Join the online community and register for our newsletter:
womenofcustomersuccess.com/join
✨ Follow us on LinkedIn: Women of Customer Success
✨ Follow us on Instagram: @womenofcs