

WOW NYFW x SAFE - City of Stars
WOW New York Fashion Week, 2026
City of Stars & The WOW Shows
Powered by S.A.F.E. Sports Active Fashion Entertainment Global
New York Fashion Week takes center stage on Thursday, September 10, 2026, with an all-day and night fashion, culture, entertainment, and luxury lifestyle experience at Matriarch in Midtown Manhattan.
Beginning at 2:00 PM, WOW New York Fashion Week brings together influential designers, models, media, creators, tastemakers, brands, buyers, and fashion lovers for a high-energy showcase where bold creativity meets meaningful opportunity.
Experience runway shows, live entertainment every hour featuring cutting-edge collections across fashion, activewear, swimwear, couture, fantasy, and luxury lingerie. Beyond the runway, guests will discover immersive wellness and beauty activations, art installations, music, VIP hospitality, and appearances by television personalities, celebrities, influencers, and special model guests.
This is more than a runway show it is a platform for discovery, visibility, partnership, and influence during one of the most important weeks in global fashion.
Tickets
General Admission
Access to all runway showcases, fashion presentations, brand activations, art experiences, and event programming throughout the day.
VIP Table Experience
Elevate your Fashion Week experience with premium runway seating, VIP hospitality, bottle service, and the opportunity to entertain clients, friends, and special guests in style.
Calling All Designers, Brands, Vendors & Sponsors
WOW New York Fashion Week is actively welcoming exceptional partners who want to be seen, celebrated, and connected.
Designers: Present your collection in front of media, buyers, influencers, fashion leaders, and an audience built to discover what is next.
Vendors & Activations: Showcase your products, services, art, beauty, wellness, technology, or lifestyle brand directly to an engaged Fashion Week audience.
Sponsors: Align your brand with a premium cultural platform that brings together fashion, entertainment, wellness, media, and high-value consumers in the heart of New York City.
Opportunities are limited. Secure your place in the show, on the activation floor, or as a featured brand partner.
Date: Thursday, September 10, 2026
Doors Open: 2:00 PM (See schedule for run of show and event details).
Venue: Matriarch
Address: 512 West 42nd Street, New York, NY
Purchase your tickets, reserve your VIP table, or inquire today about designer, vendor, activation, and sponsorship opportunities.
Be seen. Be connected. Be part of the next chapter of New York Fashion Week.