

Wonder Sessions x PJ Ace - Live Workshop in AI Production
Join PJ Accetturo (PJ Ace), founder of Genre.ai and one of the world's leading AI filmmakers, for an intensive live workshop on creating viral AI video content that actually works.
He’s the filmmaker and entrepreneur behind some of the most-watched AI ads on the internet. As founder of Genre.ai, he has racked up over 300 million views for brands including David Beckham's IM8, Kalshi, Qatar Airways, and Popeyes, with productions that cost a fraction of traditional budgets and ship in days, not months.
His Kalshi NBA Finals commercial was made for $2,000 in 48 hours. His IM8 spot hit 120 million views in two days. And he does it all with a lean stack of tools most of us already have access to.
In this live session, PJ will walk through his latest projects from brief to final cut, covering the exact workflow, tools, and prompting decisions that went into each one. He will get into what actually works, what fails, and how he thinks about the creative and commercial side of AI filmmaking when real clients and real money are involved.
What you'll learn:
Real workflows and production pipelines behind viral AI ads (not theory)
How to achieve cinematic quality on micro-budgets (his Kalshi NBA Finals ad cost $2,000 and took 2 days)
Seedance 2.0 mastery: multi-shot techniques, character consistency, and reference strategies
Actual problems you'll hit and proven solutions that work in production
The difference between AI slop and hireable work
PJ teaches by showing, not telling. Expect breakdowns of real projects, prompt sharing, and tangible techniques you can use immediately.
You will come away with a concrete understanding of how to build repeatable, high-quality AI video workflows, how to produce for brands, and why putting more creative input into every project is the thing that separates lasting careers from one-hit virality.