Le Salon Curioso: The Business of African Fashion — The Nigerian Edition
Is Nigerian fashion building an industry, or are we only celebrating its designers?
From Lagos Fashion Week to the international recognition of Nigerian designers, the country's fashion scene has attracted considerable attention. But what happens beyond the runways, magazine covers and international accolades?
What does it actually take to build and sustain a fashion business in Nigeria?
Joining me is Marycynthia Chidiogo Odidika, former model, marketing and brand strategist, and writer of Fashion Nut, a publication exploring African fashion through data, consumer behaviour and market intelligence.
Together, we'll go beyond the designers to explore the people, businesses and economic realities shaping Nigeria's fashion industry.
Some of the questions we'll explore:
What does the Nigerian fashion industry look like beyond Lagos Fashion Week?
Can international visibility translate into profitability?
Who is the Nigerian fashion consumer?
What prevents Nigerian fashion businesses from scaling?
What could a thriving Nigerian fashion industry look like ten years from now?
This conversation also marks the beginning of The Business of African Fashion, a recurring series within Le Salon Curioso exploring fashion industries across the African continent through the perspectives of those building them.
Saturday, 21 November 2026
5 PM CET (Italy) · 11 AM EST (New York)
Online · Free to attend
Le Salon Curioso was born from a simple idea: the best conversations about fashion rarely stay about fashion.
Bring your curiosity and a cup of tea or coffee. We look forward to welcoming you!