CHiLi SMiLE Poster Launch & Chili Oil Tasting

​EiGHT’s CHiLi is happy to announce our first brand collaboration with photo artist Cherie Birkner.

​To celebrate the collaboration, Cherie Birkner is launching CHiLi SMiLE, a poster inspired by Dumb Dumb and Ouch Ouch Chili Oil, with plenty of EVERYDAY ATTITUDE. If you want to see a CHiLi SMiLE every day that doesn’t behave too politely, this might be your moment.

​We’ll also be sharing ideas and having conversations about how to use chili oil creatively throughout your day, from breakfast to late-night snacks. If you’ve ever stood in your kitchen holding a jar of chili oil and thinking, now what, come by with questions and curiosity.

​Meet the artist, see the poster up close, taste around, chat with the team, and leave with a jar, a print and a CHiLi SMiLE of your own.