Build, Automate, Scale: A Working Session for Founders, Operators, & Executives Sponsored by The Hatchery
Welcome to your next digital evolution. Build, Automate, Scale is an exclusive, 1-day intensive designed specifically to support women founders, marketers, and professionals who are ready to learn new things, refresh old skills, and work alongside some of Atlanta's leading ladies of digital transformation.
Whether you are looking to leverage AI to speed up workflows, map out your ideal buyer using data-driven insights, or build sustainable revenue systems, this working session provides the actionable tools and community support you need to scale your vision.
Who Should Attend?
Founders in tech, healthcare, & creativity looking to optimize their current stacks.
Founders seeking scalable growth and digital transformation.
Marketers wanting to master AI prompting and data-driven audience targeting.
🌟 Accessibility & Inclusivity at The Hatchery
We are committed to making this event welcoming, comfortable, and fully accessible for everyone. The Hatchery at Emory provides a highly accommodating environment, and we are thrilled to feature accessibility lessons and tips from Lavant Consulting throughout the space.
On-Site Accommodations Include:
Physical Accessibility: Step-free, ADA-compliant entrances, elevators, and fully accessible restrooms.
Flexible Seating: Movable, modular furniture throughout the venue to easily accommodate mobility devices and personal comfort preferences.
Low-Sensory Zones: Quiet spaces are available for attendees who prefer a low-sensory environment to recharge, particularly during the lunch hour.
Wayfinding: Clear signage to easily navigate between the main hall, breakout rooms, and snack stations.
If you have specific dietary accommodations or have any other accessibility requests, please email us directly at sequoyahg@ninetwofour.co so we can ensure you have a great experience.
📅 Run of Show
(Note: We’ve built 5-minute buffers into the schedule so you can move around, stretch, grab snacks, and network between sessions!)
10:00 AM – 10:25 AM | Breakfast Bar & Morning Mingle powered by ninetwofour: Start your day with our welcome breakfast spread featuring fresh croissants, bagels, yogurt, fruit, and morning juices. Connect with fellow attendees and settle into the space.
10:25 AM – 10:30 AM | 5-Minute Transition
10:30 AM – 10:55 AM | Keynote: "What The Estonia?!: Positioning Yourself to Be Called to Greatness" A keynote Mike Simms of 2011 Creative Group. An energizing start to get you thinking bigger about your positioning and potential.
10:55 AM – 11:00 AM | 5-Minute Transition & Water Break powered by 2011 Consulting.
11:00 AM – 11:40 AM | Accessibility for Small Business Learn crucial lessons and actionable tips to make your business, content, and services more inclusive and accessible from Andraéa LaVant of LaVant Consulting.
11:40 AM – 11:45 AM | 5-Minute Transition & Refill. Enjoy the refreshments powered by LaVant Consulting.
11:45 AM – 12:25 PM | Plenary 1: AI, Actually Panel Dive into a dynamic panel discussion on how to actively use AI to speed up your daily workflows, dig into complex data, and instantly mock up marketing assets for refinement and execution.
12:25 PM – 12:30 PM | 5-Minute Transition to Lunch
12:30 PM – 1:55 PM | Lunch & Recharge Take a well-deserved break! Grab a bite with your peers at The General Muir or SriThai Thai Kitchen (self-paid; 2-5 minute walk), or bring your own lunch to The Hatchery if you prefer a low-sensory experience or want to take a guided tour of the innovation facilities.
1:55 PM – 2:00 PM | 5-Minute Transition to Breakouts. Enjoy the soda & popcorn bar powered by Creative Agntcy.
2:00 PM – 2:55 PM | Signature Breakout Sessions* Customize your afternoon by choosing one of our concurrent workshops:
Breakout A: Finding Your Target Audience & Following the Data by Sequoyah "DataBae" Glenn of ninetwofour — Stop trying to reach "everybody." Learn to conduct market research by using free and reduced-cost databases.
Breakout B: Vibe to Live by Heather Gibbons of Creative Agntcy — Actionable strategies to vibe code your way to success - from prototype to live digital environments.
Breakout C: ICP by Mike Simms of 2011 Creative Group — Architecting an ideal customer profile for your tech startup, organization, and community.
Breakout D: Networking for Founders by Carline Hooker of NetworKIT: Learn how to switch from corporate employee to founder and find connection beyond 'what do you do'
Breakout E: Building AI Revenue Systems by Sarah Woodward of AI Growth Ops: Most organizations are using AI to work faster. You’ll leave with a new way to think about AI and a framework you can immediately apply to your own organization.
*More breakout sessions to be announced soon!
2:55 PM – 3:00 PM | 5-Minute Transition & charcuterie break powered by AI Growth Ops
3:00 PM – 3:40 PM | Vibe and Chill A collaborative community showcase. Share your builds, exchange ideas, and organically network with your fellow attendees.
3:40 PM – 3:45 PM | 5-Minute Transition
3:45 PM – 4:00 PM | Closing Remarks We will wrap up the day with final takeaways, an exchange of contact info, and closing thoughts to carry you seamlessly into your Friday evening.
Secure Your Spot
Space is highly curated and capped at exactly 60 attendees to ensure every founder and operator gets the attention, space, and networking opportunities they deserve.
RSVP today to claim your seat at the table!