Build Your AI Sales Engine
Build Your AI Sales Engine: LinkedIn + Email
Your best B2B opportunities are spread across LinkedIn, inboxes and spreadsheets. Research takes time, personalised outreach is difficult to repeat, and follow-up often depends on someone remembering the next step.
In this hands-on workshop, you’ll build an AI sales workflow around your own offer and target market.
You’ll configure five reusable AI sales skills plus one daily workflow. AI prepares the research and drafts. You review and decide what gets sent.
What you’ll build
1. Sales context
Turn your offer, ideal customer and current sales process into reusable context for the workflow.
2. LinkedIn engagement
Find relevant posts from your target market and prepare useful comments for review.
3. Account research
Research five target accounts and decision-makers, with evidence showing why they fit.
4. LinkedIn and email outreach
Prepare a personalised LinkedIn message and an unsent email draft for a verified contact.
5. Follow-up workflow
Organise the next action so promising conversations do not disappear across LinkedIn, inboxes and spreadsheets.
6. Daily workflow
Connect the steps into a repeatable process:
Engage → Research → Prepare outreach → Update follow-up → Review
Who this is for
This workshop is designed for:
Founders and CEOs involved in B2B sales
Business development and commercial leaders
Revenue, sales and operations leaders
B2B agencies, consultancies, MSPs and service businesses
You’ll get the most value from the session if you already have one offer, a rough description of your ideal customer, and two or three companies you would genuinely like to approach.
Workshop format
This is a two-hour, hands-on build session in Sydney CBD.
Short demonstrations are followed by guided build time, testing and individual support. You’ll apply each step to your own business during the session.
Attendance is limited to 15 participants so everyone has time to build, test and ask questions.
Pizza and drinks are included.
What to bring
Your laptop and charger
ChatGPT Desktop or Claude Desktop, installed and signed in
Access to your LinkedIn and Gmail accounts
One product or service you want to sell
A rough description of your ideal customer
Two or three companies you would like to approach
Registered participants will receive a short setup guide before the workshop.
About OpenOnion
OpenOnion works alongside business teams to turn manual workflows into production AI agent systems.
This workshop applies the same build-first approach to B2B sales: configure one useful workflow around a real business, keep people in control, then expand from there.
Salesforce Tower · Sydney CBD · Thursday 20 August · 6:00–8:00 pm
Your ticket includes the full workshop, reusable AI sales skills, guided build support, pizza and drinks.