Veeva Approved Email 101

​Approved Email looks like email. It isn't. It's templates, fragments, template fragments, and a token syntax that decides what your design can and can't do - and that cuts both ways. Teams who don't know what Approved Email is capable of leave its best features unused. Teams who don't know its limits design things that can't be built, and find out at handoff, when the design goes back for another round the agency absorbs.

​Veeva calls it Approved Email. Your client may call it RTE. Some teams say VAE. Same thing.

​This free 60-minute session covers how Approved Email actually works end to end, the Veeva-specific constraints that shape what you can design and build, live demos of working Approved Emails, and a project checklist you can use on your next brief. We'll leave time for questions.

​We've built and deployed 500+ Approved Emails for pharma brands. This is the primer we wish every agency partner had before starting one.

​You'll leave with:

• ​A clear working model of how Veeva Approved Email operates end to end

• ​What Approved Email can do that most teams never use

• ​The Veeva-specific constraints that shape what you can design and build

• ​Your Project Checklist for scoping, reviews, QA, and handoff - emailed to all attendees

​Agenda:

• ​Introduction

• ​Veeva Approved Email: Understanding and Using

• ​Dos and Don'ts

• ​Live demos

• ​Your Approved Email Project Checklist

• ​Q&A

​Who should attend: Creative and design leads, art directors, copywriters, account and project managers, producers, and developers at healthcare and life sciences agencies - including in-house developers new to Veeva. No prior Veeva experience required.

​Presented by:

• ​Joey Bomber, Digital Project Manager, Envivent

• ​Anton Shevchenko, Managing Director, Envivent

​Envivent is a Veeva Content Partner with certifications across Approved Email, CLM, Engage, and MyInsights.