

Corporate Strategy for AI
Description:
How should business leaders approach strategy in the age of Artificial Intelligence? Why are 95% of AI initiatives failing to create value, while a small fraction are reshaping entire industries?
This evening will explore how organisations can move beyond “digital 2.0” and build real competitive advantage in the Cognitive Era.
Programme:
6:00 - 6:30 | Keynote: AI as strategy, not just technology
About the keynote:
Marcone Siqueira is a globally recognised corporate innovation expert and the author of Reload – From Digital Transformation to the Cognitive Era, a practical guide for leaders navigating the most significant business revolution of our time.
In his keynote, Marcone will discuss why most AI efforts stall, how a small group of organisations are capturing disproportionate value, and what leaders must do to reinvent business models and governance in the Cognitive Era.
6:40 - 7:40 | Panel: Leading Through the AI Divide
A discussion with corporate leaders on the practical questions shaping boardrooms today:
Where should AI sit within corporate strategy, and what is the connection between AI and innovation efforts that are already in place
How can leaders bridge the gap between experimentation and value creation
What role should culture, governance, and leadership incentives play in AI and innovation adoption
7:40 - 9:00 | Networking & Book Signing
The evening concludes with drinks, book signings, and informal conversations, an opportunity to meet senior leaders shaping the UK’s corporate innovation and business landscape.
Why attend?
Understand what separates failed experiments from transformative successes
Gain insight into how AI is rewriting the rules of competition
Exchange perspectives with corporate peers from across industries and government
Leave with fresh thinking on how to future-proof your organisation’s strategy
Audience:
Senior corporate executives, innovation leaders, policymakers, and ecosystem builders exploring the real strategic implications of AI.
Host
The event is kindly hosted by IDEALondon, UCL Engineering’s workspace and eventspace for growing teams and operators in science and tech in the heart of Shoreditch.
IDEALondon is powered by WilbeLAB, a scientist-led platform and venture studio that helps science, deep tech, and engineering companies find, design, and run their laboratory and workspace environments.