Visual Strategic Leadership: The Aspirations Workshop with Karl Scotland and Jim Benson
Aspirations Workshop
Part of the X Matrix TASTE Series with Karl Scotland & Jim Benson
Unlock transformative results for your team or organization by acting on Aspirations. Motivating, measurable outcomes that bring clarity to your strategy and purpose to action.
In this focused 2-hour live online session, Karl Scotland (creator of the X Matrix TASTE Framework) and Jim Benson (Personal Kanban, Collaboration Equation) will show how to take your True North vision and craft actionable Aspirations that align teams, inspire action, and set the stage for real results.
Why Attend?
Learn how Aspirations set the stage for strategy, supply vision, and drive results in the X Matrix TASTE framework, directly from the pioneers who teach global leaders.
Develop, refine, and validate your own Aspirations and link them to daily work and real outcomes.
Get hands-on expertise: this workshop is designed for leaders, strategists, coaches, and anyone seeking fast, focused progress.
Receive feedback from Karl and Jim on how to implement Aspirations and keep momentum going.
What You’ll Experience
Short primer: The role of Aspirations in TASTE (True North, Aspirations, Strategy, Tactics, Evidence) and why they matter now more than ever in a rapidly shifting business world.
Interactive exercises: Move from vague ambitions to high-clarity actionable statements rooted in economic impact, value buckets, and measurable achievement.
Live Q&A: Tackle your toughest questions and hear real-world stories of aspiration-setting successes and pivots. Real conversation with Karl, Jim, and your peers.
Next-step templates: Leave with practical artifacts you can bring to your team immediately.
Details
Date: Thursday, October 30, 2025
Time: 9:00 AM – 11:00 AM Pacific 12:00–2:00 PM Eastern 17:00–19:00 UK
Format: Live on Zoom (link provided after registration)
Price: $250 USD
Includes the True North course on Modus Institute (a $250 dollar value!!), all workshop materials + a downloadable Aspirations template
Replay available to all registrants
Workshop Hosts
Karl Scotland: International strategy and Lean/Agile pioneer, creator of the X Matrix TASTE Framework, advocate for actionable, outcome-oriented transformation.
Jim Benson: Productivity and collaboration expert, co-creator of Personal Kanban and co-founder of Modus Institute, champion for humane, effective work.
Bonuses & Add-Ons
Get the X Matrix Seasons Pass:
Want to join all five workshops (True North, Aspirations, Strategy, Tactics, Evidence) and save? [Click here for our Season Pass and unlock the complete strategic experience.]
Questions or Want to Go Further?
For teams: Want Karl and Jim to help your team or company set and deploy strategy? Set up a no-pressure appointment with Jim here.
Solo learning: You can also buy the self-paced X Matrix course (without the live calls).
Stay tuned: A new “Outcome Oriented” advanced X Matrix class is coming soon!
Who Should Attend?
Executives, transformation leads, and managers
Continuous improvement enthusiasts
Coaches, facilitators, and anyone serious about actionable strategy
Transform Aspirations from a buzzword into a catalyst for real outcomes.
Register today and start building the future you want, one clear aspiration at a time.
About the X Matrix & TASTE Framework
The X Matrix uniquely visualizes the links between True North, Aspirations, Strategy, Tactics, and Evidence to help organizations of any size turn vision into coordinated, measurable results. Karl Scotland and Jim Benson created this series so teams can move beyond confusion and bureaucratic forms, towards confident, aligned action.