From Screen to Reality: Getting Colour Right Across Every Medium w/ Pantone
Welcome to an online Masterclass by Pantone!
This is practical workshop for designers navigating the challenges of colour across digital, print and physical applications.
The session will explore why the same colour can look different across screens, print, packaging, textiles and products, and how designers can make more informed colour decisions from the start.
22nd August (Saturday), 12pm.
Format: 45 min talk, 15 min audience questions
RSVP: Open and Free for students and professionals from all disciplines (Limited Spots!).
What we’ll cover:
Why colour changes across screens, print and materials
RGB vs. CMYK vs. Pantone: what designers actually need to know
Choosing the right Pantone system for your project
Common colour mistakes and how to avoid them
Creating colour consistency across brand touchpoints
Live walkthrough of Pantone Connect
Real-world colour challenges and solutions
Q&A with a Pantone colour expert
About the Speaker: Ankita Kothari brings over 15 years of experience, working closely with brands, designers, manufacturers, and creative professionals to implement standardized color systems that ensure accuracy and consistency across print, packaging, textiles, paints, plastics, and digital applications.
About Pantone: Pantone provides a universal language of color that enables color-critical decisions through every stage of the workflow for brands and manufacturers. More than 10 million designers and producers around the world rely on Pantone products and services to help define, communicate, and control color from inspiration to realization.
Your host is Sneha Gupta, Industrial Designer at Daily Objects and Student Chapter Lead at YDI.