Beyond Influence: How Creators Are Reshaping Businesses

​The creator economy has evolved far beyond paid posts and affiliate links. Today, creators are becoming strategic partners, distribution engines, advisors, investors - and increasingly, the foundation of how modern consumer businesses grow.

​Join Supernode Global and OWM for an afternoon gathering exploring the new playbook for building with creators across consumer brands and technology companies.

​We’re bringing together founders, investors, operators, creators and media voices for a practical, discussion-led session on what’s actually working today - from creator-led distribution and community building to advisory models, equity partnerships, and AI-powered leverage.

​Expect:
🍸 Drinks, snacks & a beautiful garden setting in Athens
⚡ Sharp, actionable conversations
🧠 Interactive workshop-style discussions across B2C, B2B and VC/media perspectives
👀 A curated crowd of people shaping the future of consumer businesses

​Whether you’re building a consumer app, scaling a brand, investing in the space, or thinking about the future of distribution, this is a room designed to connect the people driving it forward.

​Hosted by Supernode Global x OWM.ai at Panathēnea.