Get ROI from your AI roll out
Most companies think they have an AI use case. Really they have a list of things they wish were automated. That's very different.
Gábor Szórád spent 15 years running organisations - from 20 people to 8,000 - across multiple countries. His job was always the same: figure out where the money is and how to get it.
Now he does that with AI.
Not building models. Not selling software. Walking into companies and doing the unglamorous work of finding out which problems are real, which data actually exists, and what a business case looks like when it has to survive a boardroom.
He has done this across industries. The pattern holds: most AI projects don't fail because the technology doesn't work. They fail because nobody did this part right.
Gábor will walk through:
Why most AI opportunity lists are wish lists - and how to find the ones actually worth building
How to get from "we should do something with AI" to a specific, defensible first project, without hiring a team or buying new tools
The business case framework he uses to tell a £50k experiment from a £500k opportunity
What a brief actually needs to say so the project gets built right
Gábor Szórád is the founder of Business Impact AI, an AI implementation firm working with SMEs across Europe. He has spent 15 years running organisations from 20 to 8,000 people across multiple countries. His first book on AI for mid-sized businesses is coming out this fall.
More from Gábor:
This is a free webinar hosted by Hustle Badger.
For more on AI check out:
Live cohort: Claude Code & Agentic Working. Kicks off 9th April.
On-demand course: Go from installation to building your own Claude Code workflows.
Playbook (article): Understand what Claude Code is and how to make the most of it