Growth Hub #10 - LinkedIn's role in scaling ventures in Japan
The Growth Hub is our monthly gathering for an open exchange on the realities of building and scaling ventures in Japan.
This month, we're excited to welcome Jana Zdilova from LinkedIn for an insightful deep dive into the platform's evolving role in the Japanese professional ecosystem.
What we'll explore:
LinkedIn is increasingly becoming a critical tool for growth beyond traditional recruitment. We'll be tackling the pressing questions faced by founders, team leaders, and businesses looking to expand their footprint in Japan:
the evolving landscape: How has LinkedIn’s user base, engagement, and content performance in Japan shifted, and what makes the Japanese audience unique?
unique strategies & use cases: We'll uncover surprising ways Japanese companies are leveraging LinkedIn for everything from B2B sales and partnerships to community building.
social selling & personal branding: Is the culture of 'social selling' and 'personal branding' taking root in Japan, and how can founders strategically use thought leadership to strengthen their brand?
dos and don’ts for growth: Get practical, Japan-specific advice for startups and small businesses on using LinkedIn for client acquisition and lead generation, and discover underused features with strong local potential.
the future of professional networking: How does LinkedIn envision its role in Japan's professional ecosystem—is it set to become the central platform for business development, not just hiring?
This interactive discussion will be moderated by Francisco (Special Advisor, Shibuya City), with space for live Q&A.
The conversation will be conducted entirely in English.
🗼 About Shibuya Startup Support
Shibuya Startup Support is an initiative by the Shibuya City Office to support startups looking to launch or expand in Japan. We provide guidance, visa and incorporation support, and access to a thriving local ecosystem.
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🌱 About Tokyo Startup Lunch Club
We are a group of startup founders, investors and other people related to or interested in the startup scene, who gather every Tuesday at the Tokyo International Forum, starting from 11:30 AM to have lunch, share our experiences and discuss various topics in a casual environment.