[ICML Edition] Guided Skincare Shopping in Seoul

​Ever stood in a skincare aisle completely overwhelmed by 47 different snail mucin serums? Want to buy skincare goodies for loved ones, but don't know where to start? We got you!

​Join us for a casual afternoon exploring Seongsu, Seoul's trendiest neighborhood with plenty of brand pop-up stores, fashion boutiques, famous cafes and bakeries, all the famous Korean sunglasses stores, and an expansive skincare/beauty scene. We will be exploring Seongsu's skincare scene with Lucy, Scale AI’s resident K-beauty expert, guiding us through what's actually worth buying (and what's just good marketing). We'll do a guided walkthrough of a few key stores, then break off to shop at your own pace before regrouping for coffee/dessert to compare hauls.

​No expertise needed! Whether you're building a whole routine or just want to buy a gift for a loved one, we're here to help during this fun afternoon outing!

​📍 Where: Seongsu (exact meeting spot shared closer to the date)
🕐 When: July 8, 3pm
💰 Budget: Bring however much you're comfortable spending - no pressure, no minimum
👥 Group size: Limited to ~10-15 people to keep it relaxed

​Bring a tote bag because hauls get heavy 🛍️ RSVP for more details!

​With love,

​Manana & Lucy from Scale AI