Let's Get Visible:SEO & AIO 101
Let's Get Visible:SEO & AIO 101 presented by RULE
A beginner-friendly, practical SEO + AIO session that shows you how people discover small business websites. We’ll cover what to change on core pages so you show up more often, without becoming a full-time blogger, tech nerd, or paying for ads. We’ll implement the basics live by optimising your homepage together, so you leave with not just notes, but real progress.
In this class, you'll learn :
How Google and AI discovery actually work
Optimisation for humans first (especially for creative brands with less traffic + longer sales cycles)
Best-practice essentials: clear copy, metadata, headings, internal links, image optimisation
The “wow-factor” layer: content hubs, landing pages, backlinks, authority signals
A live homepage optimisation + a repeatable template you can use on the rest of your site
<Instructor> Ruth Lever
Ruth Lever is the founder of Rule, a strategic brand and web design studio working with female founders to create businesses that are as hot as they are hardworking. Her approach sits at the intersection of design, technology, and search visibility, creating drool-worthy digital experiences that stand out, get found, and convert.
<Schedule>
10:30AM - 1:00 PM : Workshop
1:00PM - 1:45 PM : Social Time (Optional) Please feel free to stick around to mingle and swap ideas with our community of creators and small business owners.
＊We recommend bringing your own laptop for the hands-on portions of the workshop. However, it is not mandatory.
＊本ワークショップは英語での開催となります。英語での講義が理解できる方を対象としています。