​HumanKind: A 24-Hour Ideation Challenge by Publicis Groupe Japan × Japan’s Venture Academy

​Solve a real business challenge from Heineken, collaborate with talented students from across Tokyo, receive mentorship from Publicis Groupe Japan professionals, and pitch your ideas to industry judges for a chance to win prizes worth up to ¥100,000.

​Whether you’re interested in marketing, PR, branding, strategy, design, technology, or entrepreneurship, HumanKind is your opportunity to experience what it’s like to solve creative challenges inside a global agency environment.

​Our Manifesto

​All creative ideas come from our ability to ponder and imagine.

​Amidst AI’s expanding ability to produce,
we, humans are still the drivers of creation.
Thus, our thinking has become more integral than ever.

​Aligned with this,

​Publicis Groupe Japan presents to you a new initiative:
“HUMANKIND”

​Where we provide space to imagine by people, for people,
and bring to life ideas that could move hearts.

​We look forward to seeding human creativity further.

​What to Expect

• ​Solve a real Heineken business brief

• ​Collaborate with ambitious students from across Tokyo

• ​Receive mentorship and feedback from Publicis Groupe Japan professionals

• ​Gain an inside look into agency life and how campaigns are developed

• ​Network with creatives, strategists, HR teams, and agency leaders

• ​Explore potential career and internship opportunities in advertising, PR, branding, and marketing

• ​Pitch your ideas to industry judges and compete for prizes worth up to ¥100,000

​Application Process

​🗓️ Applications close: August 28, 2026

​As capacity is limited, all applications will be reviewed after the application period closes. Accepted applicants will be notified shortly after August 28 with further details regarding the event and next steps.

​Event Details

​📅 Dates: September 11–12 (from 4:30 PM on September 11)
📍 Location: Publicis Groupe Japan, Tokyo
🗣️ Language: English
👥 Capacity: Limited spots available (application required)
🔞 Age Requirement: Participants must be students who are 20 years or older

​If you’ve ever wondered what it’s like to build ideas that move people, this is your chance to step inside the room where it happens.