

ProductX for Builders - Did it Work
Product Management Skills for Builders Who Aren’t Product Managers
Webinar 2 - Did it work?
You can build almost anything today. But knowing what to build, for whom, and why is a different skill.
Shipping isn't the finish line; learning from what you shipped is the actual job.
In this webinar will focus on metrics: How do you know what to measure? And which practical, real-world tools can help you reach Product-Market Fit much faster.
In this session, we’ll cover:
Choosing one north-star metric
The basic funnel (acquisition → activation → retention)
Running a tight build-measure-learn loop so the next version is a decision, not a guess.
This session is designed for developers, designers, founders, AI builders, and other makers who build products but don’t come from a traditional product management background.
You don’t need to become a Product Manager.
You need the product skills that help you build better.
📅 October 13
🎤 Ran Erez, Founder, RE.FOCUS.
Part of the Product Management Skills for Builders webinar series by ProductX.