How to Teach Machines your Taste with Emmett Shine
Undirected AI creates the average of everything it’s seen.
In this session, Emmett Shine (the creative force behind some of the most iconic brands of the past decade) will show how he builds agents with a clear point of view.
He'll walk through a live example of what it means to move from using software to orchestrating systems of intelligence that encode taste, judgment, and principles.
This is a rare opportunity to see how one of the most influential brand minds is rethinking his craft in real time.
About Emmett
Emmett Shine co-founded Gin Lane, the NYC creative agency behind some of the most iconic direct-to-consumer brands of the 2010s — Harry’s, Sweetgreen, Warby Parker, Hims & Hers, SmileDirectClub, Recess, and more.
He helped define the look and feel of an era. Today, he’s building Infinite Garden and Little Plains, where he collaborates with companies across consumer, SaaS, and B2B, shaping their products, brands, and the broader worlds they live in.
These sessions are free for Sublime Premium+ members ($100/year). If you’re planning to attend more than one, and want unlimited access to sublime.app, get your membership here.
P.S. Here’s a little of what people said after our last session: