AI for Sales and Marketing Workshop | Fix What's Not Working | In-Person | NYC
The only hands-on AI marketing workshop in NYC on Luma this month!
If AI hasn’t made your marketing faster, sharper, or more human… it’s not the AI.
Most people don't realize what's missing from how they use AI. That’s why their outputs sound the same (and their results stall).
This intimate in-person session offers a smarter approach.
Join Olga Topchaya, Founder, CEO of Lapis AI Consults, and Khurram Kalimi, Co-Founder, COO Vinn Corp and author of Selldiers, for a 2-hour hands-on session built for marketers, founders, and sales pros who want to actually do something smarter with AI instead of generating more noise.
What You’ll Learn
Run fast research on your market, competitors, and customers
Write sharper, more human content with (no filler, just on-point, on-brand copy)
Simulate customer conversations when the real ones are out of reach
Break creative block with AI-powered campaign ideation
Consider the human element in your AI work
You’ll get real demos. You’ll try tools live. You’ll leave knowing exactly how to improve your sales and marketing work — and when AI is the right fit.
Laptops encouraged. Curiosity required!
Why Attend
Most people using AI for marketing are doing it wrong.
They’re stuck in prompt purgatory. They’re drowning in templates and missing the real value.
This workshop gives you:
Tactical tools to cut time, cost, and guesswork from your go-to-market efforts
Direct coaching from two experts with deep client-facing experience
Real examples, not theory
Network with other pros in sales, marketing, startups and business
Plus: you’ll walk away with use-it-now tips you can bring to your team tomorrow.
Who It’s For
This is for you if:
You're in Sales or Marketing
You’re a founder or small business owner trying to scale your output
You're in a client-facing role
You’ve tried ChatGPT but know you’re barely scratching the surface
You want hands-on guidance, not another high-level panel
You’re curious about combining sales strategy with smarter AI usage
Want to network with others solving real problems in sales and marketing with AI
Agenda
5:45 pm - Arrival
6:00 pm - Discussion with Olga Topchaya and Khurram Kalimi on AI in sales and marketing, why it fails and how to fix it
6:40 pm - Break
6:50 pm - Hands-on workshop with AI tools
7:50 pm - Q&A
8:00 pm - Networking
Fix what’s not working. Register now!
Things to note:
You’ll be using real AI tools during this session. Please use your real email address for registration as we will be sending tool links for you to register prior to the event.
FAQ
Do I need to have experience with AI to attend?
No! This session is applicable for novices and practitioners alike. No prior AI or software skills are required.
Do I have to bring a laptop?
While not strictly required, the second half of the session is a hands-on workshop so we highly encourage you to bring a laptop or at least a charged cell phone to get the most out of it. Note: Not all tools we use will have all features accessible on mobile devices.
What is the structure of event?
The first part of the session will be a discussion followed by a hands-on workshop. Participants will try AI tools and receive guidance.
We will end with a networking session and refreshments.
Do you send materials ahead of time?
Yes. We will send out an email with tools and instructions ahead of the workshop. Please sign up ahead of the event so we have time to get through all tools and help you along the way.
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Olga Topchaya
Olga Topchaya is the Founder and CEO of Lapis AI Consults. She helps companies cut wasted time and costs with custom AI, integration strategy, and AI coaching. Her work reduces operational costs by at least 30% and $32k per employee, freeing teams from busywork that slows growth.
With more than a decade in marketing and product, she brings a business-first perspective to AI and translates technology into measurable results for leaders.
Olga is a proud boy mom and founded her AI company on the same philosophy with which she views parenting: the need for adaptability, continuous learning, and contextual understanding.
Khurram Kalimi
Khurram Kalimi has over 21 years of global experience and $25M in lifetime sales. A former enterprise sales leader at Microsoft, Oracle, and VMware, he now heads VinnCorp. With a background in software engineering, he bridges technical and commercial worlds with ease. His content has earned millions of views across TV, social media, and YouTube. He’s the author of Selldiers, a book on sales best practices, and runs a coaching practice based on its principles.
Lapis AI Consults
Lapis AI Consults is a dynamic AI agency solving operational challenges through advanced AI systems, including language models (LLMs, MLLMs) and traditional machine learning (ML).
Our diverse backgrounds in technology, marketing, and product development allow us to both strategize and build integrated AI solutions that drive innovation.
We create AI solutions that are both advanced and practical to meet our clients’ real-world needs.
Our services include:
AI training and coaching
Custom AI software
AI business strategy
AI integration
AI adoption strategy
To learn more about our AI coaching and training services, click here
Vinn Corp
Vinn Corp Global software and marketing services company with 55 global employees and 150 global customers. We help people in their design, development, websites, apps and social media content and management.