

Middle East (GCC) Market Access 2026: Unlocking $2T+ Opportunities
The Gulf Cooperation Council (GCC) is no longer an emerging market; it is a fast-moving $2.5+ trillion economic powerhouse, bigger than California and Texas combined. This session cuts through the noise, combining the strategic scale of the GCC with the clear, practical roadmap required for on-the-ground success.
Designed for US companies, founders, and technology leaders, this webinar delivers battle-tested strategies for expanding into Saudi Arabia, Oman, and the United Arab Emirates.
What You Will Learn
Scale for American Business: Understand the $2.5T economic scale (2026 est.) and the new highs in US-GCC trade and investment.
Zero-Barrier Entry: How 2025 Investment Laws and 100% foreign ownership are significantly lowering entry barriers for US firms.
Real Opportunities & Hot Sectors: Where demand truly exists for US tech, cloud services (AWS/Azure scale-ups), and SMEs—beyond oil (e.g., NEOM, AI, digital government).
The Execution Roadmap: The Assess-Acquire-Activate playbook for due diligence, deal-closing, and leveraging US-GCC pacts and local incentives.
Cultural Edge & Trust: Mastering the "human side" of business—why cultural intelligence, building "Majlis" rapport, and embracing flexible timelines are your critical success factors.
Agenda Highlights
GCC market context and US-GCC trade ties
Country deep-dives: Saudi Arabia (Vision 2030), UAE (AI epicenter), and Oman (trade gateway)
Opportunities in giga-projects, digital transformation, and smart cities
Business culture, relationship-building, and local expectations
Interactive Q&A with strategic insights
Speakers bio:
Ahmed Hamouda is the Managing Partner and "Strategic Partnerships & Growth Architect" at NEXIA. With a background in technology, he specializes in helping tech companies expand between Europe and the MENA region by creating go-to-market strategies backed by clear OKRs and tangible KPIs. He leads the technical and strategic components of NEXIA’s programs, mainly the 3A methodology for expansion into international markets.
Marta Hamouda (Stelmach) is the Chief Executive Officer (CEO) and "C-Suite Business Liaison" at NEXIA. She holds a hybrid strategic role focused on bridging the business and policy spheres, utilizing her ability to connect C-suite decision-makers with key stakeholders to drive international growth. She excels at building trust, maintaining team harmony, and navigating the "soft skills" of business culture. In NEXIA's educational sessions, she often covers the nuances of cross-cultural relationship building and the human element of business expansion.