

IDSA LA: RKS Brunch, Studio Tour & Eydora™ Demo
Visit RKS Design on Saturday, October 3 for a studio tour and a live demonstration of Eydora™ (https://www.eydora.ai/) - exploring how it amplifies proven human-centered intelligence at software speed and scale.
10:30 AM: Brunch, networking and RKS studio tours
11:30 AM: Eydora™ live demonstration and livestream
12:15 PM: Conversation and Q&A
To join for the Eydora™ demonstration livestream, register at: https://luma.com/olpkp7ov
For over 45 years, innovation and product design firm RKS (https://rksdesign.com/) has delivered complex human-centered design and engineering challenges to the global market.
About the Eydora™ Demonstration
See how Eydora™ helps industrial designers move upstream—from responding to a design brief to helping determine what should be designed, for whom, why it will matter, and where the greatest opportunities exist.
Built on RKS Design’s Psycho-Aesthetics® methodology, Eydora transforms research, client information, market intelligence, and early ideas into actionable human-centered strategy. It helps designers uncover unmet needs, define meaningful differentiation, build stronger personas and design criteria, evaluate concepts through SPS Scores, and give clients clear, evidence-based reasons to move forward.
Eydora does not design for the designer. It strengthens the designer’s ability to think strategically, defend design decisions, align stakeholders, reduce wasted development, and demonstrate greater business value.
Move beyond executing the brief. Help create the right brief.
Eydora™ — Human Intelligence Amplified™