

Turn Your Expertise Into an Audience on LinkedIn
You have real expertise. But online, you're invisible — and opportunities are going to people who are simply more visible.
The difference isn't knowledge. It's a content system designed for professionals who have something real to say.
Brand strategist Daniel Francavilla shares the exact framework to turn what you know into LinkedIn authority that opens doors — whether you're thinking about entrepreneurship, a career pivot, or simply want to be known for your work.
This event is for:
Experienced professionals who keep putting off building an online presence
Aspiring founders who want to validate ideas and attract collaborators before launching
AI-curious professionals who want to claim their space as their field shifts
You'll leave with:
A clear content angle based on what you already know
A weekly posting rhythm under 2 hours that fits a full-time schedule
A system to turn LinkedIn visibility into real opportunities
Follow Founder Institute on Luma to get notified of future startup events.