Music Industry 101, Session 3: Music Marketing
Session 3 of the 4-part Music Industry 101 series explores how to market yourself as an artist.
In this four-part Music Industry 101 series, Pablo Max will walk aspiring commercial musicians through how the industry at-large works. This series is aimed at anyone curious about working in the music industry, becoming a professional artist, songwriter, or producer, or general curiosity about the inner workings of the business.
In Session #3, Pablo will cover Music Marketing. How do you get your first fan? How do you hold on to them? How do you build a brand identity as an artist? How do you create a rollout strategy? What is narrative and how does it play a role? Note: Each session is structured independently and can be attended separately without missing context.
Note: Each session is structured independently and can be attended separately without missing context.
Please arrive by 7pm for introductions, followed by the keynote and Q&A.
Learning Outcomes
World-building for artists
Developing a marketing strategy for music
Other Sessions
Session 1: Songwriting & Publishing
October 29, 7-8:30pm
Session 2: Music Industry 101, Session 2: Recordings & Label Deals
November 5, 7-8:30pm
Session 4: Live Music & Touring
November 19, 7-8:30pm
Facilitator
With over a decade of experience as an artist manager, Pablo Max has worked with artists, songwriters, and producers who have participated in Diamond, Platinum, and Gold-award winning records, as well as multiple #1s internationally, working with the likes of BTS, Backstreet Boys, Sting, Anderson .Paak, Bella Poarch, and more.
Refunds
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More than 4 weeks before the program begins → 100% refund
More than 2 weeks before the program begins → 50% refund
Fewer than 2 weeks before the program begins → No refund
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