ON_Discourse Group Chat for AI Leaders: Understanding the AI Native GTM Playbook (PART 2: The Pricing of AI)

​Nobody has AI pricing figured out. Some companies price per outcome. Others sell seats. Some are benchmarked against offshore labor. Some bundle software into services. Frontier lab tokens keep getting cheaper, and every buyer now anchors on their $20 ChatGPT sub.

​The floor is dropping. The ceiling is compressing. And most AI companies are still pricing like it's SaaS in 2019.

​This is Part 2 of the ON_Discourse GTM series. Part 1 mapped the terrain across four AI-native companies. This session goes deep on the pricing question everyone left the room wanting to solve. Four founders across four pricing archetypes walk through what they charge, why, what's broken, and what they'd change. Then we open the harder question: if the floor keeps falling and the ceiling is anchored to consumer AI, where does defensible pricing actually live?

​ON_Discourse Group Chats are live, high-signal discourse driven conversations with AI leaders, builders and operators.

​Not your typical Zoom, these are intimate, provocative, deeply practical sessions where we sharpen each others perspectives.