

Your Content Strategy & System, Simplified
A free in-person workshop on marketing strategy & systems.
You’ve got traction. Your offer works. Clients are coming in.
But your marketing still feels heavier and more scattered than it should.
This in-person workshop is for founders who are ready to simplify, systematize, and optimize their marketing, without creating more content just for the sake of it.
Your Content Strategy, Simplified is a hands-on session designed to help you clarify what content actually matters for your business, and then build systems (in Notion) that make executing that content feel easier and more sustainable.
We’ll look at your marketing ecosystem as a whole, then zoom in on the specific areas that will move the needle most right now.
What you'll learn
Content Strategy with Mari
Mari will guide you through the strategic side of content, so you’re not just creating content, you’re creating content with intention.
You’ll work through:
Defining clear content pillars aligned with your growth goals
Understanding where content fits within your funnel and broader marketing strategy
Identifying which content channels matter most for your business right now, beyond social media
Focusing your efforts based on your current bottleneck, not trends or noise
Content Systems with Diana
Diana will show you how to turn strategy into execution using simple, repeatable systems.
You’ll learn how to:
Build a sustainable content workflow that supports consistency
Organize ideas, assets, and publishing inside a centralized Notion system
Simplify your unique content workflow from ideation > planning > collaboration > execution, all without burnout
Reduce manual work and decision fatigue around marketing
Agenda
10:00 – 10:30 AM | Welcome + Open Networking
Arrive, grab coffee and light bites, and connect with fellow founders before we dive in.
10:30 – 11:00 AM | Marketing for Founders, Two Focused Talks
Mari will share the importance of content in your overall marketing strategy, discussing content pillars, funnel alignment, and how to focus on the channels that matter most for your business right now.
Diana will share the value of systems to support you with your marketing strategy, using tools like Notion.
11:00 AM – 12:00 PM | Hands-On Breakout Sessions
Choose the track that best supports where you are today:
Join Mari for expert guidance to refine your content strategy, messaging, and funnel alignment.
Join Diana for hands-on support building a content system in Notion that makes your marketing planning & execution easier and more consistent.
Bring your laptop! These breakout sessions are interactive and practical, with time to ask questions, get personalized guidance, and leave with real progress made.