Marketers in the Arena: Founders Edition - Seoul์˜ ์ปค๋ฒ„ ์ด๋ฏธ์ง€
Marketers in the Arena: Founders Edition - Seoul์˜ ์ปค๋ฒ„ ์ด๋ฏธ์ง€
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โ€‹Marketers in the Arena: Founders Edition: Seoul

โ€‹One-Day Marketing Intensive for Early-Stage Teams

โ€‹๐Ÿ“ Venue: Seongam Culture Hall, Seoul
๐Ÿ“… Date: September 25, 2025 (Thu)

โ€‹Weโ€™re taking over one of Seoulโ€™s most creative venues on September 25th during Korean Blockchain Week 2025 for a full day of actually useful marketing and GTM sessions. Cut the noise. Just actionable strategies to scale, with direct feedback from founders, operators, marketers, and the Stellar team.


โ€‹Whatโ€™s in it for you:

  • โ€‹๐Ÿ”‘ Insights from global and APAC marketing leaders

  • โ€‹๐Ÿ›  Marketing playbooks you can put into practice immediately

  • โ€‹๐Ÿ‘€ Fresh, honest feedback via a Marketing Roast

  • โ€‹๐ŸŒ Stellar ecosystem connections and resources (including how to get funded)


โ€‹Program

โ€‹10:00 โ€“ 11:30 AM โ€“ Welcome Snacks & Check-In
Kick off the day with casual networking over light food and drinks.

โ€‹11:30 โ€“ 11:45 AM โ€“ Opening Remarks: Stablecoin Industry w/ Stellar
Short talk by Lindsay Poss, Stellar Development Foundation.

โ€‹11:55 โ€“ 12:15 PM โ€“ Marketing 101: From Korea to the Rest of the World
Talk by Simon Yi, Co-Founder of Myosin.xyz.

โ€‹12:25 โ€“ 1:00 PM โ€“ Crypto is Making TradFi Cool Again
Panel: How do you appeal to the masses and institutions?
Moderated by: Karen - Growth Lead at Myosin
Panelists:
James โ€” CMO at Across / UMA
Tom โ€” CMO at RAYLS
Gemma โ€” Korea Community Lead at Mantle

โ€‹1:00 โ€“ 1:30 PM โ€“ Networking Lunch
Grab a bite and connect with fellow attendees.

โ€‹MARKETING ROASTS

โ€‹Judges

  • โ€‹Dean โ€” CEO @ FortyIQ

  • โ€‹Malena โ€” Head of Product Marketing at Across

  • โ€‹Reka โ€” CMO @ Boundless

  • โ€‹Siannie โ€” Head of Socials @ Espresso

โ€‹1:30 โ€“ 2:00 PM โ€“ Marketing Roast #1
Open GTM & brand feedback session featuring Logistech.

โ€‹2:10 โ€“ 2:40 PM โ€“ Marketing Roast #2
Open GTM & brand feedback session featuring TBA.

โ€‹2:40 โ€“ 4:00 PM โ€“ Happy Hour & Networking Social
Close out the day with drinks, music, and new connections.


โ€‹By providing the contact information required in this form, you agree to be contacted by the Stellar Development Foundation (SDF) in order for us to inform you about our products and services. For more information on our privacy practices or how to unsubscribe, please refer to our Privacy Policy.


โ€‹
Marketers in the Arena: Founders Edition: ์„œ์šธ

โ€‹์ดˆ๊ธฐ ๋‹จ๊ณ„ Web3 ํ”„๋กœ์ ํŠธ ํŒ€์„ ์œ„ํ•œ ์›๋ฐ์ด ๋งˆ์ผ€ํŒ… ์ง‘์ค‘ ํ”„๋กœ๊ทธ๋žจ

โ€‹๐Ÿ“ ์žฅ์†Œ: ์„ฑ์•”์ปฌ์ฒ˜ํ™€ (Seongam Culture Hall, ์„œ์šธ)
๐Ÿ“… ์ผ์‹œ: 2025๋…„ 9์›” 25์ผ (๋ชฉ)

โ€‹2025๋…„ Korean Blockchain Week ๊ธฐ๊ฐ„ ๋™์•ˆ, 9์›” 25์ผ ํ•˜๋ฃจ ๋™์•ˆ ์„œ์šธ์˜ ๊ฐ€์žฅ ์ฐฝ์˜์ ์ธ ๊ณต๊ฐ„ ์ค‘ ํ•˜๋‚˜์—์„œ ์‹ค์งˆ์ ์œผ๋กœ ๋„์›€์ด ๋˜๋Š” ๋งˆ์ผ€ํŒ…๊ณผ GTM ์„ธ์…˜์„ ์ค€๋น„ํ–ˆ์Šต๋‹ˆ๋‹ค.
๊ตฐ๋”๋”๊ธฐ ์—†์ด, ์‹คํ–‰ ๊ฐ€๋Šฅํ•œ ์ „๋žต๋งŒ ์ „๋‹ฌํ•ฉ๋‹ˆ๋‹ค. ์ฐฝ์—…์ž, ์šด์˜์ž, ๋งˆ์ผ€ํ„ฐ, ๊ทธ๋ฆฌ๊ณ  Stellar ํŒ€์œผ๋กœ๋ถ€ํ„ฐ ์ง์ ‘ ํ”ผ๋“œ๋ฐฑ์„ ๋ฐ›์„ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.


โ€‹์—ฌ๊ธฐ์„œ ์–ป์„ ์ˆ˜ ์žˆ๋Š” ๊ฒƒ:

โ€‹๐Ÿ”‘ ๊ธ€๋กœ๋ฒŒ ๋ฐ ์•„์‹œ์•„ยทํƒœํ‰์–‘ ๋งˆ์ผ€ํŒ… ๋ฆฌ๋”๋“ค์˜ ์ธ์‚ฌ์ดํŠธ
๐Ÿ›  ๋ฐ”๋กœ ์‹ค์ „์— ์ ์šฉํ•  ์ˆ˜ ์žˆ๋Š” ๋งˆ์ผ€ํŒ… ํ”Œ๋ ˆ์ด๋ถ
๐Ÿ‘€ ์†”์งํ•˜๊ณ  ์‹ ์„ ํ•œ ํ”ผ๋“œ๋ฐฑ โ€“ Marketing Roast ์„ธ์…˜
๐ŸŒ Stellar ์ƒํƒœ๊ณ„ ๋„คํŠธ์›Œํฌ์™€ ๋ฆฌ์†Œ์Šค (ํŽ€๋”ฉ ๋ฐฉ๋ฒ• ํฌํ•จ)


โ€‹ํ”„๋กœ๊ทธ๋žจ

โ€‹10:00 โ€“ 11:30 AM โ€“ ์›ฐ์ปด ์Šค๋‚ต & ์ฒดํฌ์ธ
๊ฐ€๋ฒผ์šด ์Œ์‹๊ณผ ์Œ๋ฃŒ์™€ ํ•จ๊ป˜ ๋„คํŠธ์›Œํ‚น์œผ๋กœ ์‹œ์ž‘ํ•ฉ๋‹ˆ๋‹ค.

โ€‹11:30 โ€“ 11:45 AM โ€“ ์˜คํ”„๋‹: ์Šคํ…Œ์ด๋ธ”์ฝ”์ธ ์‚ฐ์—…๊ณผ Stellar
๋ฐœํ‘œ์ž: Lindsay Poss, Stellar Development Foundation.

โ€‹11:55 โ€“ 12:15 PM โ€“ ๋งˆ์ผ€ํŒ… 101: ํ•œ๊ตญ์—์„œ ๊ธ€๋กœ๋ฒŒ๋กœ
๋ฐœํ‘œ์ž: Simon Yi, Myosin.xyz ๊ณต๋™์ฐฝ์—…์ž.

โ€‹12:25 โ€“ 1:00 PM โ€“ ํฌ๋ฆฝํ† ๋Š” ์ „ํ†ต ๊ธˆ์œต์„ ๋‹ค์‹œ ๋ฉ‹์ง€๊ฒŒ ๋งŒ๋“ ๋‹ค
ํŒจ๋„ ํ† ํฌ: ๋Œ€์ค‘๊ณผ ๊ธฐ๊ด€์„ ์–ด๋–ป๊ฒŒ ์‚ฌ๋กœ์žก์„ ์ˆ˜ ์žˆ์„๊นŒ?

โ€‹1:00 โ€“ 1:30 PM โ€“ ๋„คํŠธ์›Œํ‚น ๋Ÿฐ์น˜
์ ์‹ฌ์„ ์ฆ๊ธฐ๋ฉฐ ์ฐธ๊ฐ€์ž๋“ค๊ณผ ๊ต๋ฅ˜ํ•˜์„ธ์š”.

โ€‹1:30 โ€“ 2:00 PM โ€“ Marketing Roast #1
Hana Wallet ์‚ฌ๋ก€๋ฅผ ํ†ตํ•œ GTM & ๋ธŒ๋žœ๋“œ ํ”ผ๋“œ๋ฐฑ ์„ธ์…˜.

โ€‹2:10 โ€“ 2:40 PM โ€“ Marketing Roast #2
Palta Labs ์‚ฌ๋ก€๋ฅผ ํ†ตํ•œ GTM & ๋ธŒ๋žœ๋“œ ํ”ผ๋“œ๋ฐฑ ์„ธ์…˜.

โ€‹2:40 โ€“ 4:00 PM โ€“ ํ•ดํ”ผ ์•„์›Œ & ๋„คํŠธ์›Œํ‚น ์†Œ์…œ
์Œ์•…๊ณผ ์Œ๋ฃŒ๋ฅผ ์ฆ๊ธฐ๋ฉฐ ์ƒˆ๋กœ์šด ์ธ๋งฅ์„ ์Œ“์œผ๋ฉฐ ๋งˆ๋ฌด๋ฆฌ ํ•ฉ๋‹ˆ๋‹ค.


โ€‹๊ฐœ์ธ์ •๋ณด ์ˆ˜์ง‘ ๋ฐ ํ™œ์šฉ ์•ˆ๋‚ด

โ€‹๋ณธ ์–‘์‹์— ํ•„์š”ํ•œ ์—ฐ๋ฝ์ฒ˜ ์ •๋ณด๋ฅผ ์ œ๊ณตํ•จ์œผ๋กœ์จ, ๊ท€ํ•˜๋Š” Stellar Development Foundation(SDF)์œผ๋กœ๋ถ€ํ„ฐ ์ œํ’ˆ ๋ฐ ์„œ๋น„์Šค์— ๋Œ€ํ•œ ์ •๋ณด๋ฅผ ๋ฐ›๋Š” ๊ฒƒ์— ๋™์˜ํ•˜๊ฒŒ ๋ฉ๋‹ˆ๋‹ค. ๊ฐœ์ธ์ •๋ณด ์ฒ˜๋ฆฌ๋ฐฉ์นจ ๋ฐ ๊ตฌ๋… ํ•ด์ง€ ๋ฐฉ๋ฒ•์— ๋Œ€ํ•œ ์ž์„ธํ•œ ๋‚ด์šฉ์€ ์ €ํฌ Privacy Policy ๋ฅผ ์ฐธ๊ณ ํ•ด ์ฃผ์„ธ์š”.

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