

How a CX Project Manager Made the CEO Share His Work on LinkedIn
Most CX teams have the same problem: they're sitting on rich customer intelligence, but the rest of the company won't engage with it. The insights are real. The format kills them. A 2,000-word report lands in Slack and one, maybe two people read it. Everyone else scrolls past.
Miguel Pou got tired of his VOC reports landing flat. So he stopped writing them. Instead, he started building interactive, filterable web apps that let sales filter by competitor mentions, product drill into feature requests by segment, and leadership get the high-level read with one click to go deeper.
Adoption flipped. Teams that never touched customer data started requesting their own views. The sales leader came to him directly. The CEO shared his work on LinkedIn. And Kit created an entirely new role — CX AI Operations — around what Miguel was already doing.
Join us in a conversation with Miguel on May 5th. We'll cover:
Why most customer intelligence programs fail at distribution, not analysis
How to turn text-heavy insights into formats teams actually pull into their work
The workflow Miguel uses to go from raw feedback to deployed interactive app in hours
How one person's side project became shared infrastructure across four departments
What it looks like when CX earns a seat at the strategy table from the bottom up