R2WSV: Go-to-Market Expansion for AI Companies - Part Two
As part of the Road to Web Summit Vancouver series, this online GTM Expansion Training is designed specifically for AI founders ready to move from early traction to scalable growth.
This event is Part Two of what has turned into a short series :)
For those who attended the first event, we had an overflowing agenda and content, and are continuing the conversation!
If you missed Part One, you can watch the YouTube recording here.
Led by Diraj Goel (Get Fresh Ventures), Rob Goehring (AInBC), and with Brandon Farr from Goodfinity, this 60 minute tactical session delivers a practical roadmap for expansion.
We’ll focus on how AI companies can:
Identify and dominate beachhead markets
build a repeatable and scalable sales engine
refine positioning to resonate with global customers and investors
This is not a high-level theory discussion, rather it’s execution-focused guidance grounded in what’s working right now for growth-stage AI companies.
If you’re targeting international markets, preparing for Web Summit Vancouver, or looking to sharpen your commercial strategy before raising, this session will help you clarify your GTM priorities and accelerate growth with intention.
Register now, and the virtual meeting link will be shared the day before the meeting.
About Diraj Goel – Founder, Growth Strategist, and Venture Builder
Diraj Goel is a serial entrepreneur, operator, and growth advisor with over two decades of experience helping startups scale from first traction to successful exits. He's led growth strategies at companies like WebCT (exited to Blackboard for $180M), Vision Critical (scaled from $5M to $120M in revenue), and Hootsuite (scaled beyond $100M globally), overseeing the key engines of tech, operations, and analytics through each company's evolution.
After a career of scaling, acquiring, and integrating companies on an international level, Diraj founded GetFresh Ventures (GFV) to work directly with early-stage founders.
GFV's proprietary Growth by Design model helps build cash-efficient, high-velocity startups without relying on excessive capital burns. Under his leadership, GFV has guided over 60 companies, closed $50M+ in funding, and driven 6 successful exits.
Diraj is passionate about helping founders avoid the pitfalls of traditional startup thinking — focusing instead on building real businesses with real traction, profitable unit economics, and sustainable enterprise value. His audience today is over 50% founders, CEOs, and investors, making him a strategic voice for B2B brands, investors, and tech ecosystems focused on meaningful growth.
Recognized with the Rising Star Award from the Canadian Management Consultants Association (CMC), Diraj brings tactical experience, hard-earned insights, and a builder's mindset to every founder and organization he works with.
Today, he continues to champion founders who aren't just chasing valuations — they're building generational wealth, high-value companies, and market-leading outcomes.