

The GTM Engine Driving Aircall’s €200M+ ARR
The Aircall Growth Story
💰 >€200M+ ARR (2025)
📈 +26% YoY growth
⚙️ 7 consecutive quarters of positive EBITDA
🤖 15x growth in AI-driven revenue
🔁 104% Net Revenue Retention
🌍 22,000 customers across 100+ countries
💬 1 billion+ customer conversations
What to Expect
Madelyn DePrey, General Manager at Aircall, shares how Aircall evolved its go-to-market engine at a critical inflection point—building a scalable foundation that supported growth beyond €200M ARR.
As the business grew, Aircall made a deliberate investment in modernizing its GTM infrastructure: prioritizing ease of use, speed of execution, and a single, reliable source of truth across teams.
In this interactive session, you’ll learn:
How to recognize when your GTM operating model needs to evolve
How to scale your systems while maintaining simplicity and execution velocity
How to align Customer Success, Growth, and Product Marketing—including customer marketing—around shared data and goals
How to turn data into a driver of adoption, retention, and expansion
Who This Is For
This session is designed for GTM leaders and founders scaling their startup, particularly those who already have a product in market and are looking to build a more structured, data-driven growth engine.
Format
This will be an interactive roundtable session, limited to 30 live attendees, to allow for deeper discussion, peer learning, and dedicated Q&A.
Join HubSpot For Startups
If you're thinking about modernizing your GTM stack after this session, you can also join HubSpot for Startups to:
→ Enjoy 90% off HubSpot's Tools
→ Enjoy free white-glove onboarding and migrate your GTM stack to HubSpot, at no cost (valued at $3,500–$10,000 USD)*
*Terms & Conditions Apply