

Creator to CEO - The Business + Legal Side of Influence
Creator to CEO: The Business and Legal Side of Influence
Being a creator today means more than posting content. It means running a business, whether you realize it or not.
This free live workshop is designed for content creators, influencers, and brand builders who want to better understand the business and legal side of brand deals, UGC, and affiliate partnerships. We will break down how creators actually make money, what brands expect, and how to move from casual collaborations to professional, long-term partnerships.
You will also learn the legal basics every creator should know, including contracts, usage rights, payment terms, and common mistakes that leave creators underpaid or unprotected. As you grow, these foundations are what allow you to scale confidently and eventually expand into managing partnerships at a higher level.
Featuring Lindsay of XO Strategy Studio alongside brand and legal insight from OMI Legal and Ritual House, this session gives you the clarity most creators never get but every creator needs.