

Beyond the Quota: Building Customer-Centric Sales Teams
Beyond the Quota: Building Customer-Centric Sales Teams
Sales leaders today are juggling two constant pressures: hitting the number now and building relationships that last well beyond the quarter.
At the same time, teams are surrounded by more sales tools than ever - yet many still struggle to create real customer impact.
In this fireside chat, Jonathan Buckle, SVP of Sales – Americas at Mitel, joins Amarpreet Kalkat, CEO of Humantic AI, for an open, experience-driven conversation on what it really takes to build customer-centric sales teams at scale - without overwhelming sellers or relying on technology for technology’s sake.
Together, they’ll explore:
How strong sales leaders balance quota pressure with long-term customer trust
What “customer-centric selling” looks like in the real world - not just in theory
Where sales tools help, where they hurt, and how leaders decide what actually sticks
Lessons learned from simplifying the sales motion while still driving results
This session isn’t about adding more tools or chasing the next trend.
It’s about leadership, judgment, and creating an environment where sellers can focus on what matters most - understanding customers and helping them win.
A candid conversation for sales leaders and senior sales professionals who believe lasting results come from putting customers first - and thoughtful decision-making everywhere else.