Next-Gen Marketing: Session 1 (in person)

​Agenda

• ​6.30pm: Registration & networking

• ​Speaker 1

• ​Start-up Showcase

• ​Speaker 2

• ​8.30pm: End of the event

​Details

Speaker 1: Jennie Johnson, Regional Head of B2B Marketing, Grab: "Chaos, Constraints, and Growth: Marketing Lessons from the Early Stage".

​At growth-stage companies, marketing often doesn’t come with a clear mandate. Budgets might be small, roles are blurry, but the expectations are huge. Jennie will share what she has learned across different environments about creating clarity, prioritizing effectively, and driving impact — with case studies of what worked.

​Speaker 2: Trishe Goh, Director, UpStride: "10 years, 2 worlds: What I learned going from MarTech to the future"

​With ten years bridging MarTech and AI, Trishe has seen both the promise and the pitfalls of technology in marketing. In this talk, she’ll reflect on what companies often overlook, and what they must get right first to be truly AI-ready. Look forward to honest stories, sharp insights, and a future-focused perspective.

Start-up Showcase: Marc Torras Larson, Chief Revenue Officer, Mavic.ai
"Too much SaaS is hijacking our productivity and dopamine"

Tools and tech are great if you have just what you need for the task at hand. The SaaS industry has shot to the moon with diminishing return for productivity and mental health.

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About Next-Gen Marketing
We are a collective of marketing enthusiasts who bring together Singapore’s community through curated, close-knit events. Our goal is simple: explore what’s next in marketing, share knowledge, spark ideas, and foster authentic networking.