

SLUSH Side Event: Film & AI "GenJam" Workshop
Finland is the world’s happiest country for the ninth year in a row. It’s also the birthplace of Slush. Coincidence? Maybe. Either way, it’s a pretty good place to ask: what does a happier future look like?
In this "GenJam" workshop, you'll learn how to create a short film exploring happiness and its connection to innovation. Show how a new idea, technology or unexpected way of doing things could make life better, whether through connection, freedom, wellbeing, or simply making someone’s day a little brighter.
Beginners and experienced creators are welcome.
Hosted by Machine Cinema with partners ElevenLabs and Pixverse.
What to Expect.
🎬 Learn the latest AI filmmaking tools, meet other builders and creators, and make a launch video or short film of your own.
We’re entering a new era of filmmaking. With AI, everyone can have their own production studio: developing ideas, creating visuals, animating scenes, adding voices and sound, and bringing it all together into a finished video.
Learn. Create. Play.
💡 Learn: Get hands-on introductions to the latest tools for filmmaking and video production. See workflows for developing ideas with Claude Opus, creating motion graphics, generating video, and adding voice and sound.
🎨 Create: Form a small team, choose an idea and start making. Bring a product you want to launch or a story you want to tell. Experiment with the tools and bring your concept to life as a launch video or short film.
🍿 Play: Watch the films together, share what you learned, and vote for your favorites. See how other teams approached the same tools and leave with ideas for what to make next.
🎁 All participants will receive credits to create during the workshop.
What to bring
You must bring your own laptop and charger to participate in this hands-on workshop.