Ambio Founder Story
How do you build a startup in one of the world’s most traditional industries and make sustainable materials easier to access?
Join us at Startup Sauna for Ambio Founder Story, an evening with Ambio’s founders, Tommi Bergstöm and Elmo Pakkanen. Ambio is a B2B marketplace for recycled and bio-based plastics, working to simplify sustainable materials procurement and help companies move towards better material choices.
In this founder story, we’ll dive into what it takes to build in the circular economy, how the idea for Ambio came together, and what the early journey of a sustainability-focused startup actually looks like — from finding the right customers to navigating an industry that is ready for change but hard to move.
Together with Tommi and Elmo, we’ll explore:
Building a startup around sustainability and materials
Finding product-market fit in B2B
Selling into traditional industries
What CEO and COO roles look like in an early-stage company
Lessons for students and aspiring founders curious about climate, circular economy, or B2B startups
Whether you’re interested in startups, sustainability, materials, or just want to hear what founding a company really looks like, this is a great chance to learn directly from the founders building Ambio.
Come by, bring your questions, and get inspired. We will offer snacks and refreshments!