Cover Image for AI for Analytics & Insights Professionals (w/The AI Collective, ATL)
Cover Image for AI for Analytics & Insights Professionals (w/The AI Collective, ATL)
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The AI Collective
The world’s largest AI community. Uniting 200k+ pioneers across 100+ global forums. Building the human layer for the AI era.

AI for Analytics & Insights Professionals (w/The AI Collective, ATL)

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Alpharetta, Georgia
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Past Event
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About Event

Join The AI Collective Atlanta for an enlightening panel discussion about AI for Analytics and Insights Professionals.

This insightful panel will be held at Improving in Alpharetta on Wed. March 11 from 5:30-8:30 PM.

Please register only if you will be attending this in person as seating is limited.

Like all knowledge workers, AI has forever changed the analytics and insights professions. Marketing research is no longer being conducted the same way it was even 5 years ago. The industry is getting used to using synthetic data, digital personas, and a myriad of AI tools to asssist with design, fieldwork management such as recruiting, analyses, and reporting.

Panelists:

Beverly Wright, PhD.

Dr. Beverly Wright serves as Executive in Residence at Georgia State University, Executive Director for Data Science & AI at University of Georgia, as well as Past President of INFORMS Analytics Society, Chair of Data Science & AI Society at Technology Association of Georgia, and host of TAG Data Talk podcast.

Stan Sthanunathan

Respected industry leader with a proven track record of delivering human insight-led growth strategies for businesses. Influencing C-suite with impact to drive transformation of businesses. Specialise is not just “What” of growth strategies but also “How” to drive effective, efficient and sustainable growth.

Tonie Marie Gordon, PhD

With a PhD in Sociology and a decade of experience across academic research, health tech, and innovation ecosystems, Tonie Marie specializes in the intersection of AI, behavioral science, and product strategy. She helps organizations validate product-market fit, build AI features users actually want, and make evidence-based product decisions that drive adoption and revenue.

Joe Arana, MBA

Marketing research leader with 30 years of experience, including 20 years focused on research across brands such as Tempur-Pedic, Hampton Hotels, and Mitsubishi, as well as media, election and opinion surveys, advertising, and government studies. University professor teaching how AI enhances secondary research, study design, data collection, analytics, and reporting—turning data into clear, decision-ready insights.

Moderator

Mark Michelson

My mission since age 17 is to help people understand each other. I accomplish this through marketing research, organizing conferences and communities, teaching, and music.

As an entrepreneur in the marketing research industry since 1984. I've created and managed seven companies with four successful exits. Founding team of four professional trade associations in marketing research/CX industry. Created CX Talks and CX Forums conference series. Founder of the Atlanta Chapter of The AI Collective and serves as the Southeast Regional Director.

I spent 10 years as an adjunct professor and guest lecturer at several universities in Georgia sharing my experience in marketing research and life as an entrepreneur. Currently consulting on using AI for marketing research and teaching AI to help people understand and apply these tools effectively.

As always, food and drink, engaging conversation, and incredible company will all be provided!

Please be advised: Unfortunately, space is very limited at these community events and we can not always accept everyone we would like to. If you are not accepted to this event, please keep applying! We appreciate your application tremendously and we are looking forward to seeing you at a future event very soon!


The AI Collective is a global non-profit building the human layer for the AI era. We unite 200,000+ leaders, builders, and stakeholders across 100+ forums worldwide to democratize the frontier, build trust, and coordinate how society navigates the rapid acceleration of technological progress.

All attendees and organizers at events affiliated with The AI Collective agree to our privacy policy and are subject to our code of conduct.

Location
Please register to see the exact location of this event.
Alpharetta, Georgia
Avatar for The AI Collective
Presented by
The AI Collective
The world’s largest AI community. Uniting 200k+ pioneers across 100+ global forums. Building the human layer for the AI era.