Marketing with Meaning: Using Values-Driven AI to Power Smarter Strategy

​Ants may seem like an odd analogy for artificial intelligence—until you consider their ability to communicate, adapt, and execute with incredible precision. At AcrobatAnt, we use that idea as a creative lens to explore how AI can make marketing smarter, faster, and more human. In this session, we’ll share how Pluralytics, the patented messaging intelligence platform, analyzes tone, values, and emotional cues to optimize content before it ever hits the market. Learn how we're using behavioral science and real-time data to align creative with audience motivations—boosting engagement, reducing waste, and helping brands connect with meaning and measurable impact. 

Doors open at 8:30am with coffee and light breakfast. Q&A, discussion, and networking to follow until 11am.