The Brand Effect: Breaking Growth

​The Brand Effect returns to Branch with an evening dedicated to one of the most pressing challenges founders and marketers face today — unlocking serious growth in both B2C and B2B. Moderated by Derek Lee, this conversation brings together two powerhouse growth experts who have scaled from the inside and out:

• ​Troy Osinoff — fresh off selling his agency, Troy has engineered countless viral hits and is known for his unconventional, “sneaky” B2C growth strategies that cut through the noise.

• ​Ashley Acosta — an early team member at Brex and Pipe, Ashley helped architect the engines behind some of the fastest-scaling B2B startups of the last decade.

​Together, they’ll unpack the mechanics of growth across industries, share lessons from the front lines, and explore what it really takes to build momentum that lasts.

​Schedule:

• ​5:30 PM — Doors open, check-in, and networking

• ​6:00 PM — Panel discussion begins

• ​6:45 PM — Audience Q&A

• ​7:00 PM — Panel concludes, open networking and mingling