Lead Gen Lab
Join SmartSites, Clutch, Mailchimp and Freshbooks for an exclusive in-person event tailored for B2B companies ready to fuel growth with smarter digital strategies.
Whether you’re an accountant, legal professional, consultant, IT service provider, HR firm, or tech/SaaS company, this is your opportunity to connect with fellow leaders, sharpen your digital marketing approach, and walk away with practical tactics you can implement right away.
Discover what’s working right now in B2B lead generation and leave with a stronger, smarter digital game plan.
Agenda:
4pm - Doors open & networking
4:30 pm - Welcome + Keynote Session titled "B2B Lead Generation: Leveraging Mailchimp to Find and Nurture Leads"
In this session, you’ll learn how to create high-performing lead capture forms, strategies for designing compelling lead magnets, the power of automation in lead nurturing, and how to use social media and analytics for smarter marketing.
5 pm - Panel: “Building a Credible Digital Footprint in the B2B Landscape”
6 pm - Breakout Sessions
6:30 pm - Happy Hour
7:30 pm - Event Concludes
Sponsored by:
Clutch x SmartSites x Mailchimp x Freshbooks
Speakers:
Kimberly Awad, Strategic Partner Development Manager at Mailchimp: Kimberly is a Strategic Partnerships leader with 15+ years of experience driving revenue growth and building innovative collaboration models across media, technology, and consumer brands and businesses. Kimberly previously held Senior Partnership roles at Snap Inc., Condé Nast, and Wednesday Agency, where she led business and agency development programs centered around digital media, marketing and commerce solutions.
Matt Prepis, Chief Sales Officer at SmartSites: Matthew Prepis is the Chief Sales Officer at SmartSites, a full-service digital marketing agency that specializes in SEO, PPC, Email Marketing, Social Media Management, and Web design. He is one of the original employees and has helped grow the agency from 5 to over 350 employees worldwide. Since it's start in 2011, SmartSites has managed $500M in paid search, won 30+ design awards, received 1k+ 5-star reviews, and has worked with almost every industry imaginable. We keep our clients happy by delivering results that exceed their expectations.